Promote your film with a Facebook quiz

Tweet This is the 2nd in the Facebook for Film Promotion Series. Creating a Facebook quiz is a fun and cheap way to keep your film in the minds of your potential audience. In this post I'll talk about the 3 simple steps to create your own Facebook quiz. Think of a Theme The first thing you would do is think of a hook in your film upon which to base the quiz. Let's say you have 4 main characters in your film. You could have a 'Which character are you?' quiz. If you had a film about chocolate you could have a 'What kind of chocolate dessert are you?' quiz. Seriously. These are the kinds of quizzes there are on Facebook and people have fun doing them. Create the Quiz You'll want to do a Facebook search to see which quiz-making app you want to use. This is what showed up when I did it. Select one and follow the steps. If it's your first time just use the simplest one you can and don't be afraid to experiment. Most quizzes are highly customizable so you can give audience a sneak peek of your film by incorporating stills from it. At the end, ensure you have a call to action like directing them to a coupon for 10% a DVD, digital download or merchandise from your film. In most quiz-making applications there will automatically be the option for the quiz-taker to do the next step. Share it One of the best places to promote your quiz would be among your own friends on Facebook and on your Facebook...

Promote your film with a Facebook fan page

Tweet Facebook is a site for keeping in touch with people. If you are a filmmaker, then it's a site that's great for keeping people in touch with your film as shown below. The Black Candle is a film about Kwanzaa that uses its fan page to connect with its audience. With as many users as there are people in America, your potential for reach is astounding. Don't give into the temptation! An ineffective way to promote your film would be to attempt to 'friend' all of them. Although there are some people who will accept your friend request, more discerning people will likely regard it as spam and ignore it. This would cause you to lose credibility and that would just be bad. This post is the first in a 2 part series covering effective ways to promote your film on Facebook: creating a fan page.  Be sure to check out part 2: creating a Facebook quiz. Here's what Facebook has to say about its fan pages “Facebook users choose to interact with your Page in many ways, including choosing to become a fan of the brand or business page, watch videos, review products, post photos, use applications, etc. Most of these actions generate News Feed stories for users’ friends, spreading relevant updates about your newest marketing campaigns throughout Facebook.” Although you could probably extract some advantages from that excerpt including the ever important watch videos (whoo hoo!) here are some more of them laid out for you: Advantages You can interact directly with your audience by allowing them to leave their opinion of your film. You can...

Beyond the Box Office Disclosure Policy

Tweet So this is what the FTC says: “The FTC said Monday its commissioners voted 4-0 to approve [its] final Web guidelines, which had been expected. Violating the rules, which take effect Dec. 1, could bring fines up to $11,000 per violation. Bloggers or advertisers also could face injunctions and be ordered to reimburse consumers for financial losses stemming from inappropriate product reviews. The commission stopped short of specifying how bloggers must disclose conflicts of interest. Rich Cleland, assistant director of the FTC’s advertising practices division, said the disclosure must be “clear and conspicuous,” no matter what form it will take.” While all the established bloggers are complaining I am hoping that one day soon I will be able to tell you that I get movies to review for free or paraphernalia from filmmakers or books, but right now I am paying for everything I mention, but as soon as that is not the case, rest assured this page will be updated. Can’t...
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